7 steps to make video marketing a success in 2021
*This blog was written in 2018 and updated in December 2020 in line with changes driven by COVID-19. Video is awesome. It’s engaging, emotive and mega-easy to consume. ...
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3 Great B2B Video Marketing Examples You Need To See
During a global online survey in the Q2 of 2017, it was found that 52% of the respondents use their mobile phones to watch movies/videos online. (DailyWireless) And ...
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How the ‘Education, Solution, Selection’ model helps you build great long-form B2B content
Let’s cut to the chase. Scoping out large pieces of content is tough. Even when you know exactly what messages you want to push and the overall purpose ...
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3 lessons Space X can teach Content Marketers
On February 7th, 2018 people around the world watched with interest as entrepreneur Elon Musk launched his Space X brainchild, the much-anticipated Falcon Heavy Rocket. The unassuming (or ...
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5 steps to pancake (and QA) success!
With Pancake Day just around the corner (Tuesday February 13th 2018) there’s a lot to be said for mastering the art of serving a great plate of pancakes! Piled ...
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Why the imagery you use on social media matters
Image is everything, and in business that’s true for the image of the brand that you’re presenting and the images you use in the marketing. This is especially ...
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The best image sizes to use on social media
Social media marketing is an art form that many don’t understand. There’s so much that goes into a post or a content calendar. This includes what size images ...
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The Acceleration of Content Marketing
The world of content marketing is moving at a breakneck pace. Change now occurs faster than ever, and if you don’t keep up, you will get left behind. ...
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